Pinterest Content Types Explained: Pins, Videos, Reels, Carousels and Boards
A quick guide to the main Pinterest formats — image Pins, video Pins, Reels, carousels, boards and animated Pins — and how to save each one.
Pinterest looks simple, but not everything on it saves the same way. A single image, a swipeable carousel and a whole board each need a different approach. Here is what each type is, how to spot it, and which Vidizia tool to use.
The image Pin
The classic one: a single image with a title and description. If you see one still picture, this is it. Save it with the image downloader.
The video Pin
Same idea, but the media is a video instead of a picture. It plays right in the Pin and can have any shape or size. Paste its link into the video downloader and you get an MP4.
The Reel (short vertical video)
A short, full-screen vertical video, the kind you scroll through like on TikTok or Instagram Reels. The Reel downloader saves it as an MP4.
The carousel Pin
A Pin with several images or videos that you swipe through. Little dots or arrows give it away. To get every slide, and not just the first one, use the carousel downloader. It lists each slide and can also give you all of them in one ZIP.
The board
A board is a collection of Pins, not a single piece of content. The board downloader loads the first 25 Pins of a public board, and you can download them one by one or as a ZIP.
The animated Pin (GIF)
Some animated Pins are real GIF files, and others are short looping videos. The GIF downloader saves whichever one it is, exactly as Pinterest stores it. If you got an MP4 and wondered why, see why a Pinterest GIF downloads as a video.
What happened to Stories and Idea Pins?
Pinterest no longer has a separate Story or Idea Pin format. Short vertical videos are now regular video Pins, and the older ones are kept as videos. If you have a link to one, paste it into the video downloader or the Reel downloader and it will work like any other video.
Keep reading: How to Download Pinterest Videos, How to Download Pinterest Reels and Why a Pinterest GIF Downloads as a Video.
Frequently Asked Questions
What types of content does Pinterest have?
Image Pins, video Pins, short vertical videos (Reels), carousels, boards and animated Pins.
How do I know if a Pin is a carousel?
Look for dots or arrows on the Pin. They mean there are several slides you can swipe through.
Which downloader do I use for a Pinterest Reel?
The Pinterest Reel Downloader. It saves the vertical video as an MP4.
Does Pinterest still have Stories?
Not as a separate format. Pinterest stopped separating Story and Idea Pins from regular Pins, and the older ones are kept as videos. You can still download them with the video or Reel downloader.
Ready to download a Pinterest video?
Paste your Pinterest link and download the available video directly in your browser.